Sales, marketing, customer service
I help B2B and B2C organizations sharpen their commercial strategy and achieve sustainable growth. Strategic yet pragmatic, backed by extensive international experience in sales, marketing, and customer service.
A clear perspective. An engaged partner.
Growth demands sharp choices: which customers do you serve, through which channels, and with what value proposition? I bridge these strategic choices with sales, marketing, and customer service—always keeping revenue, margins, and the people who deliver them in focus
As a commercial director, marketing director, and MT member, I have worked across the automotive, retail services, entertainment, and consumer goods sectors. My experience spans everything from local businesses to European headquarters, and from managing international key accounts to leading franchise networks.
More about meDouble digit
Nationally and internationally
B2B & B2C
From international key accounts to retail and franchise networks.
Since 2005
A broad perspective on commercial and wider business challenges.
How I can help
Whether joining your organization as an (interim) leader or providing an independent perspective on a specific challenge, the collaboration is shaped entirely by what the situation requires.
Strengthen your commercial leadership—including on an interim basis—leveraging my proven track record as a director, business unit leader, and MT member. I seamlessly align sales, marketing, and customer service, while maintaining a razor-sharp focus on your commercial and financial goals.
An independent perspective on commercial growth and profitability. I help define clear choices across markets, customer segments, channels, and value propositions, translating them into a targeted commercial approach.
From understanding to action
Strategy should guide everyday work: clear customer segments, focused account management, practical sales processes and performance information that helps the team move forward.
Understanding the market, customers, channels, and commercial performance. Drilling down into the factors that drive revenue, margins, and collaboration. Evaluating the available talent.
Defining clear choices in customer segments, value propositions, pricing, and priorities. Setting concrete goals with clear roles for the team.
Translating the strategy into structured sales processes, account management, and clear KPIs. Aligning sales, marketing, and customer service—while remembering to celebrate success along the way!